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Money 2020 USA 2025 :: Main Takeaways - Payments, Infrastructure & the Agentic Era

  • Heitor N Simão Jr
  • Nov 4
  • 4 min read

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As the payments and fintech eco-system convened for Money20/20 USA 2025, one thing was clear: this is not a preparatory moment, it’s a point of inflection. As Tracey Davies, Global President of Money20/20, put it:


“Money20/20 USA 2025 reflected an industry ready to lead, not follow.”


Here are the major themes and their implications for payments, loyalty and shopper insights.


1. Infrastructure & the age of “build”


The quarters of fintech hype are giving way to infrastructure-play. The event agenda emphasised that the future of payments will hinge less on novelty and more on scalable, resilient architecture.


Key implications for payments / shopper insights:


  • Real-time rails, tokenisation and stablecoins are rapidly shifting from lab to live.

  • Shopper-data flows, embedded finance and open-data linkages become foundational for loyalty and personalised offers.

  • For a corporate payment or commerce ecosystem (as you often work with), the emphasis must shift from “what new product” to “what new stack”: how does the payments/loyalty experience integrate into the infrastructure?


2. Tokenisation, stablecoins & digital-asset convergence


One of the standout shifts at the conference: digital-assets (stablecoins, tokenised money) are no longer niche fintech side-shows — they are central to the payments conversation.


For example, via the Capital Pioneer report:


  • Kinexys (the digital-assets arm of JPMorgan) talked about “just-in-time liquidity enabled by tokenisation” for cross-border flows.

  • Mastercard’s Raj Dhamodharan emphasised that convergence “isn’t about competition; it’s about orchestration across ecosystems.”


What this means for shopper payments/loyalty:


  • The wallet of the future may support multi-currency/stablecoin flows; loyalty programmes may link to tokenised assets rather than just points.

  • Merchants and brands will need to evaluate how embedded finance, tokenisation, and cross-border flows can underpin seamless loyalty-driven commerce.

  • For Latin America (and Brazil specifically), this suggests an acceleration: your PIX-aware mind-set fits well into an ecosystem where tokenisation + real-time = expectation.


3. Agentic Commerce & AI “motions”


A clear theme was that AI is moving from “feature” to “agent” — i.e., AI not just as a tool, but as a decision-making companion for commerce and payments. From the blog by Checkout.com:


“AI is about removing the benefit of asymmetric intelligence… It’s just going to create a complete new equilibrium in commerce.” — Guillaume Pousaz

“We need to remain grounded, and maintain trust at the centre of any merchant-consumer interaction.” — Avritti Khandurie Mittal


Implications:


  • For shopper insights: AI-powered agents will increasingly influence offer composition, channel selection, and personalised payment flows.

  • The “architecture of trust” concept: as agents take action, the ecosystem must evolve from “Know Your Customer (KYC)” toward “Know Your Agent (KYA)”.

  • Brands/merchants should ask: how will our loyalty engine integrate with agentic decisions? What data & control will we maintain?


4. Trust, risk, and fraud in a faster world


As payments speed up, fraud, regulatory and trust issues also escalate. From Checkout.com’s summary:


“Consumers are increasingly ready to embrace AI … It presents a new channel to market for brands, but it comes with new risk of commoditisation …”


Other quotes:


  • Fraud in the age of AI: Ben Coon (Unit 221B) emphasised that business-competitors will need to collaborate to combat fraud.

  • On sports-betting payments: “No two markets are the same.” — Emilie Mathieu (General Counsel, Checkout.com)


For the payments/loyalty practitioner:


  • The faster the payments ecosystem (tokenisation, real-time, AI), the less margin for error: seamless experiences must go hand-in-hand with underlying trust.

  • Loyalty programmes must embed fraud prevention and risk-aware design (e.g., account take-over, synthetic identity, agentic interactions).

  • Across geographies (especially LatAm/Brazil), local regulatory nuance and cross-border risk remain front-of-mind.


5. Commerce, embedded finance & loyalty blurring


The event highlighted how payments, commerce, loyalty and data are converging into integrated value-chains rather than silos. From the event “Show Story”:


“Tokenization and stablecoins … will in fact change the entire nature of future technology stacks.”

“It feels like fintech has gone Sci-Fi in its own way.”


Key learnings for loyalty/insights use cases:


  • Embedded finance (loans, BNPL, loyalty credit, wallet-driven commerce) becomes a core lever.

  • Loyalty programmes must rethink: not just point accumulation and redemption, but seamless usage across payment flows, real-time offers, tokens, account-based experiences.

  • For Brazilian/LatAm corporates: there’s an opportunity to leap-frog legacy by designing loyalty & payment as a unified platform rather than retrofit.


6. Geographies matter: LatAm, cross-border & buying power


Though the conference was US-centric, the global undercurrents were strong. The Capital Pioneer piece noted:


“Panels at Money20/20 USA 2025 openly addressed cryptocurrency, stablecoins and blockchain … traditional finance leaders shared the stage with digital-native firms.”


For Latin America-facing businesses:


  • Cross-border flows, tokenisation and real-time settlement matter more. The invention of payments infrastructure in LatAm (e.g., Brazil’s PIX) is a reference point for how mature markets must accelerate.

  • Loyalty programmes must think globally — offers, currency, wallet, cross-border redemption become differentiators.

  • The regulatory environment in LatAm remains divergent; a “global plus local” approach is critical.


7. Strategic partnerships and coopetition


A recurring message: the ecosystem is moving from “startup vs bank” to “bank + fintech + brand + network”. The future will be orchestrated, not simply competitive. For example:


“Convergence isn’t about competition; it’s about orchestration across ecosystems.” — Raj Dhamodharan, Mastercard.


Implications for loyalty/payment strategy:


  • Brands and merchants need to think ecosystem-first: who owns the wallet, who owns the offer, who owns the data?

  • Strategic alliances (fintech, card networks, brands) are becoming more valuable than building everything in-house.

  • For the Brazilian market, this implies partnerships (banks + fintech + commerce) will yield faster scale for loyalty-driven payment flows.


Final Thoughts


Money20/20 USA 2025 showed that payments and loyalty are entering a new era: one defined by infrastructure, agentic commerce, tokenisation, trust, and ecosystem orchestration. For professionals focused on shopper insights, corporate payments, loyalty programmes and commerce in Brazil and LatAm, the key call-to-action is: move beyond managing payments, to designing payments as a platform for shopper value.


As Tracey Davies noted: the shift is from “reacting to technology” to “leading what money becomes”.


In your next strategic planning cycle, ask:


  • How does our payments/loyalty stack support real-time, tokenised, agentic commerce?

  • Where are we building trust (not just features), and how will fraud/fault be minimised as speed ramps up?

  • Which partnerships enable orchestration rather than pure competition?

  • How do we ensure that loyalty is not an afterthought, but embedded into the payments experience?

 
 
 

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